We’ve come to our last episode of Email Marketing Month already! To finish off, I’ll be talking all about email segmentation.
Segmenting your email list is one of the most important things you can do to strengthen your email marketing strategy. To help you figure out how to do this with your own list, I’ll be taking you step by step through my email system on ConvertKit to show you what’s what.
By understanding each audience segment’s unique problems, as well as the specific language and content they respond to best, you’ll be able to serve your audience in a bigger and better way. You can find out what steps to take in the video below:
Watch previous episodes from Email Marketing Month:
- Top 10 Places On Your Website to Include an Opt-in Form – SPI TV, Ep. 27
- ConvertKit Demo by Pat Flynn – SPI TV, Ep. 28
- The Dos and Don’ts of Email Marketing – SPI TV, Ep. 29
- The Top 5 Email Marketing Tools – SPI TV, Ep. 30
Also, don’t forget to download my brand new eBook, Email the Smart Way! It’s a FREE playbook of various types of email archetypes that you can use in your broadcasts and autoresponder emails, so you don’t ever run out of great emails to send to your list. Building a list is one part of the battle, understanding what to send is the other.